What's more important--the initial contact with a prospect or the follow-up, and why?

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4051 votes
Wisdom Ajah, Aff (Nigeria) Top Author Forum Guru 4/30/2013 7:54 am
Affiliate since: 06/23/2012, Power Rank: 99999999 | Read Wisdom's 11 other Ask SC answers
The most important of the two is the follow-up

Why?

1. Free second chance Access.

You will agree that every good business person would position themselves to make a good first impression on their prospects, right? Let me surprise you. Sometimes your ad for instance does not achieve that, no matter how good they are.
You know what? your follow-up, does the magic for you because it gives you free second chance access to penetrate your prospect.

2. Better
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4044 votes
Kathryn Goering, Aff (Georgia, US) Top Author Forum Guru 4/28/2013 6:43 pm
Affiliate since: 02/22/2013, Power Rank: 99999999 | Read Kathryn's 24 other Ask SC answers
I think both are equally important. You don't know if your initial contact will convince the prospect or not. You want to give them the best information that you can to pique their interest and then answer whatever questions they have to try to get them interested enough to sign up. You must also let them know that this is not a get rich quick scheme so that they will not give up after a couple of days.

Sometimes people want to think things over. This is when they may come back to ask
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4040 votes
CHILE NWEZE, Aff (Nigeria) Top Author Forum Guru 4/29/2013 3:11 am
Affiliate since: 01/26/2011, Power Rank: 99999999 | Read CHILE's 20 other Ask SC answers
The initial contact is as important as the follow up because of the following reasons: -
The first step is to establish the contact and sell your idea and product.

In SFI the same rule applies.

You have to convince your contact why your product is superior to others. For instance, join free, it is free entering and free exist. There is no story on how your commission should be paid. It is instant payment. Millions of affiliates are working at the comfort of their homes.
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4038 votes
, () Top Author Forum Guru 4/29/2013 10:37 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Both are very important. The initial contact sets the stage with the prospect, and the follow-up if consistent, shows that you are a serious leader. The initial contact may come in first because if it doesn't grab their attention, the follow up takes a lot longer and much more consistency and work.

Finding the right welcome letter can make a difference with the initial contact. Try several and see which one works for you. With all of the language and cultural differences in SFI, the initial
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4028 votes
MARGARET BIDDLE, Aff (Delaware, US) Top Author Forum Guru 4/30/2013 8:59 pm
Affiliate since: 11/20/2012, Power Rank: 99999999 | Read MARGARET's 6 other Ask SC answers
Both contacts are equally important. If you can not impress a prospect then that initial prospect has been lost.

You must engage the prospect and speak clearly and knowledgeably about your business. It is necessary to have the prospect curious enough that they want to know more. Many times you need to lead the other person to ask question. Be prepared to have more than one meeting.

Invite them to another meeting that will better inform the prospect. Let the
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4012 votes
, () Top Author Forum Guru 4/29/2013 12:43 am
Affiliate since: 12/31/1969, Power Rank: 99999999
In my opinion, both are equally as important as each other.

The initial contact is very important and in this contact you should show how you are running you business, offer support and make the new signup feel welcome. Always have your photo uploaded which shows some professionalism

Show that you are human and not an automated service and that you are very approachable if any assistance is needed.

The follow up should reinforce all of this and offer simple suggestions.
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4000 votes
Bob Moore, Aff (California, US) Top Author Forum Guru 4/30/2013 11:35 am
Affiliate since: 01/05/2011, Power Rank: 99999999 | Read Bob's 135 other Ask SC answers
Both are equally important.
Practice your advertising methods to capture the best prospects possible.
Never stop at one successful method in obtaining prospects, keep trying new ideas.
Sharpen your communication skills to maintain constant informative and helpful updated information and tips.
Answer all correspondence, Team messages or chats as soon as possible to retain a close relationship.
Monitor not only your movers, but, your Genealogy Reports activity.
Send support,
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3983 votes
Susan Connor, Aff (Australia) Top Author Forum Guru 4/30/2013 11:29 pm
Affiliate since: 09/29/2012, Power Rank: 99999999 | Read Susan's 16 other Ask SC answers
The initial contact. Why: basically 2 reasons.

1) a little mystery is an advantage in that a) you do not bombard them with all the facts - thus sending them running for the hills... before they have nibbled at the lure. You are after all enticing and encouraging them to reach out and take the first steps necessary.

2) the first steps are you and them exchanging email addresses. At this point of time explain that you would like to be added to their contact addresses. Also,
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3980 votes
Sulu Aleke, Aff (New Zealand) Top Author Forum Guru 5/5/2013 3:02 pm
Affiliate since: 02/25/2013, Power Rank: 99999999 | Read Sulu's 2 other Ask SC answers
The initial contact then a follow-up, why? For various reasons:

1. The initial contact gives you the opportunity to introduce yourself to your affiliates whether they be PSa’s or CSA’s. The key here is to maintain a relationship with the affiliate's and the initial introduction in welcoming them to your Team is the first step to establish this relationship. How would someone know you if you don’t introduce yourself first? SfI has done the introduction to SFI business but you as a
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3976 votes
Carl Allen, Aff (Tennessee, US) Top Author Forum Guru 4/29/2013 5:26 am
Affiliate since: 09/04/2002, Power Rank: 532 | Read Carl's 74 other Ask SC answers
The key to success has always been the follow up.The initial contact has its merit too,but sometimes you may have to contact a person more than one time it you are using a direct approach.

Example...
A. If you are trying to make sales, a person may not buy on your first initial contact. Always ask if is okay to contact them again.Then get a specified time and definitely follow up.

B.If you are trying to sponsor / recruit them, do the same thing. Continue to follow up until
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