The reason I came to answer was that most of the answers I have seen so far when voting are wrong.
People answering must not have one of these as they think they can write a web page for them.
These domains are so you don't have to use your usual gateways, looking like everyone else. You can point these to any of your gateways so that when you advertise your adverts are unique in domain name and so it should get more people clicking on your link. That means more people get to visit your gateways and hopefully means more people signing up.
Use them where ever you advertise to stand out initially from the crowd advertising the same SFI domains as every one else.
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This is my first answer in a question on Ask SC.
The reason I came to answer was that most of the answers I have seen so far when voting are wrong.
People answering must not have one of these as they think they can write a web page for them.
These domains are so you don't have to use your usual gateways, looking like everyone else. You can point these to any of your gateways so that when you advertise your adverts are unique in domain name and so it should get more ...more