Which is best, free or paid advertising?

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4133 votes
, () Top Author Forum Guru 7/22/2013 9:41 pm
Affiliate since: 12/31/1969, Power Rank: 99999999
If you have tried free advertising you know that it's difficult to make any progress. You ads rarely get seen and when they do they are largely ignored.

Ask yourself, if you had a service to sell and a business to sell it would you give it away? You might use a free whatever as a hook to draw in paid customers, but you can't run a viable business for free. We all need to make a profit to be in business at all.

Paid advertising is not without its faults either. You can spend
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4049 votes
Stefan Auerbach, Aff (California, US) Top Author Forum Guru 7/28/2013 2:55 am
Affiliate since: 03/27/2013, Power Rank: 99999999 | Read Stefan's 93 other Ask SC answers
This is an easy question to answer for those whom have budget to invest in their
SFI marketing to build their business.

Both free and paid advertising are good methods and both that should be part
of your marketing system. However, if you want the best advertising, and have
the marketing budget, paid advertising is the BEST method of advertising that
will provide you the best results.

The caveat to this is you need to be sure you are doing it correctly
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4049 votes
Jeannette Gerrard, Aff (District of columbia, US) Top Author Forum Guru 7/26/2013 3:04 pm
Affiliate since: 11/13/2001, Power Rank: 74 | Read Jeannette's 241 other Ask SC answers
I believe that it depends on your ability and your level of expertise and your time and money you are able to invest. However, here's my answer that applies to me.

For free advertising I just simply tell others about the business, whether talking to people on the phone or talking to people on the street or anywhere else. Face-to-face contacts can be really great!

For paid advertising, my best has been the advertising co-ops made available by SFI. I use S-Builder and also
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3966 votes
Robert Cwik, Aff (Poland) Top Author Forum Guru 7/23/2013 1:32 am
Affiliate since: 04/08/2013, Power Rank: 99999999 | Read Robert's 47 other Ask SC answers
Dear Svetlana,

Many people will say that paid advertising is better because it produces better results. This is true. There are, however, two things to take into account while choosing between free and paid advertising: your experience and your budget.

As in everything, there is a learning curve concerning advertising, too, and although I'd advocate paid advertising, I'd also suggest to learn with free forms of it.

Why? Simply because you must know what is bringing
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3933 votes
Richard Griffiths, Aff (Belize) Top Author Forum Guru 7/19/2013 10:30 pm
Affiliate since: 06/08/2012, Power Rank: 99999999 | Read Richard's 36 other Ask SC answers
Paid.

Solo ads that you pay for are nearly always your best choice for getting real people who have a real interest, and will give you their real email address.

Free can be great when you are just starting out and have no money, for it will give you the most bang for your (not spent) dollar. However, you'll get a ton of junk signups that will waste your time, and can actually retard your growth.

Once you get into paid advertising, the quality takes a drastic leap
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3922 votes
Paul Kline, Aff (Arkansas, US) Top Author Forum Guru 7/20/2013 8:51 pm
Affiliate since: 06/21/2024, Power Rank: 99999999 | Read Paul's 57 other Ask SC answers
I use as much free advertising as I can. I do a little paid ads. I also use S-builder coop and have it on a standing order which provides new PSA members and VP.

Free places that I like are:
Craigslist - (http://craigslist.org)
BackPage - (http://www.backpage.com/)
Blast For Traffic - Send Emails - (http://www.blast4traffic.com/)
Free Classified Ads - (http://www.freeads.org/)

These free places also offer ways to boost your ads by paying
a small fee. Joining
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3919 votes
, () Top Author Forum Guru 7/22/2013 1:33 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Good question. It's really a matter of what you can afford. If you have an ad budget, PPC advertising might be a viable option. But careful! Google will kill your bank account if you do not have a minimum of $500 dollar budget. Facebook ads are popular, but I'm not sure of their effectiveness. You could spend a lot of money "branding" yourself.

Safelists, Text Ad Exchanges, Solo Ad Exchanges are a great source for free advertising. But with so many others posting free ads, visibility
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3897 votes
Maree Wells, Aff (New Zealand) Top Author Forum Guru 7/23/2013 1:17 am
Affiliate since: 06/11/2013, Power Rank: 5 | Read Maree's 55 other Ask SC answers
What ever you can afford is the answer. Start free then use down line earnings to purchase advertising at proven and trusting sites.
Ask your up line sponsor where they promote.

You need to do a lot of duplication with promoting to get results. I belong to at least 30 different traffic exchanges that I only use for promoting SFI. I surf in rotation daily at least 4 sites, then I assign credits to my SFI link.

I also belong to at least 20 Safe lists. I keep record of
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3851 votes
Bryan Hammond, Aff (Washington, US) Top Author Forum Guru 7/26/2013 3:06 am
Affiliate since: 02/04/2013, Power Rank: 99999999 | Read Bryan's 47 other Ask SC answers
For short term success, paid is better. You'll get sales and leads faster with paid advertising.
For long term success, I believe optimizing your website (assuming you have one) for organic searches will be better. If you don't have a website, I strongly recommend you get one.
This does have costs associated with it and there really is no such thing as free advertising. Search engine optimization is A LOT cheaper, but not free. You'll be able to drive highly targeted prospects to your
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3849 votes
Ronilo Saguit, Aff (Philippines) Top Author Forum Guru 7/20/2013 12:37 pm
Affiliate since: 08/06/2012, Power Rank: 227 | Read Ronilo's 408 other Ask SC answers
I would like to put this simply.

Paid ads is best for those who have financial resources because they can build their affiliates early and faster. As we all know that affiliates are the foundation of our SFI business.

Paid ads however must be done carefully, Do research first before you start your paid ads. Ask your up-lines, a2a friends and read forums how and where to put your paid ads.

Free ads on the other hand is best for those who don't have financial resources.
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