Is cold calling, using a local telephone directory, a good method for attracting new PSAs?

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4342 votes
Audrey Lightbourn, Aff (Bahamas) Top Author Forum Guru 2/19/2015 10:32 am
Affiliate since: 09/27/2014, Power Rank: 99999999 | Read Audrey's 19 other Ask SC answers
Cold calling can definitely be a useful tool for attracting new PSAs; when used judiciously. Meaning, expect rejections and be prepared to respond rejections respectfully. Some persons will welcome the opportunity afforded by cold calling if your opening sentence is one that grasp their attention. Others, because of prior bad experiences with telemarketers, will shut you down instantly. Be sure to be polite to all contacts that you initiate, regardless of the response.

I think cold calling
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4324 votes
Bernard Fernando, Aff (Sri Lanka) Top Author Forum Guru 2/17/2015 11:33 pm
Affiliate since: 05/15/2014, Power Rank: 99999999 | Read Bernard's 53 other Ask SC answers
I do not consider using a local telephone directory for cold calling a suitable method for attracting PSAs due to the following reasons:-

1)It is a nuisance to a receiver of such a call from someone unknown to him or her .
2)I consider it an unjust travesty to the independence of a person having a telephone purely to seek the assistance of becoming a PSA for which the person is not at all interested.
3) Telephone calls are expensive. Why should one waste money on an unnecessary
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4322 votes
Mohamed Ibrahim, Aff (United Arab Emirates) Top Author Forum Guru 2/17/2015 4:46 pm
Affiliate since: 06/12/2013, Power Rank: 99999999
Hello Adjoua
This is a very nice question because everyone face this at the beginning.
For the telephone Calls Iam not advising you to depend on because..
- You have to pay more cost for using telephone
- Some people they dont have land phone which is more cheaper than mobile services.
- As we study we never explain any business over telephone - the listener will not
be patient to listen to you for long time.

You can contact them to fix appointment
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4308 votes
Richard Jensen, Aff (Colorado, US) Top Author Forum Guru 2/25/2015 12:32 pm
Affiliate since: 10/20/2012, Power Rank: 99999999 | Read Richard's 45 other Ask SC answers
Thank you for requesting opinions of others regarding telephone directory (local)for gaining new PSAs? Looking at the quick progress you have made already, people should be asking you how you have already done so well. Asking is one signs of genius--a Biblical directive which we a;; should follow:
"Ask and you shall receive; knock and it shall be opened unto you."

So, for what my two cents worth is worth, here goes:

If you can avoid scamming and being obtrusive,
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4297 votes
, () Top Author Forum Guru 2/22/2015 9:15 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Dear Adjoua,

Cold calling refers to phone call made to solicit potential affiliates who were not at all expecting to receive your call. Sometimes, cold calling also refers to drop-in visits, such as being done by home-to-home salespersons.

Even though the word “cold” sounds unpleasant, still an application of this “traditional method” is debatable. Actually, in getting the affiliates or customers, no one single method is better than the other even though we have
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4297 votes
, () Top Author Forum Guru 2/19/2015 12:06 pm
Affiliate since: 12/31/1969, Power Rank: 99999999
"Is cold calling, using a local telephone directory, a good method for attracting new PSAs?"

Personally I hate getting cold calls.I get several a week and usually when I am in the middle of doing something or simply having some me time.I never listen to them for more than a few seconds before hanging up so my answer would be NO.The cost of making those calls would soon mount up too.
Far better to use social media sites to advertise or posting on notice boards in supermarkets
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4296 votes
, () Top Author Forum Guru 2/17/2015 4:19 am
Affiliate since: 12/31/1969, Power Rank: 99999999
It is very getting much colder to make cold call than before. To me, it is much more frustrated than shooting eMail but if someone who know prospect very well and there is reputation such as warm referral why not? but as you are asking as Cold Calling, I'd better say turn its time to eMarketing.

Also there is federal privacy regulation is involved so, I advice you go to www.donotcall.gov to find out telemarketing regulation because many people register do not call list and it is kind of
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4291 votes
Steve Low, Aff (United Kingdom) Top Author Forum Guru 2/17/2015 1:42 am
Affiliate since: 10/16/2020, Power Rank: 99999999 | Read Steve 's 21 other Ask SC answers
Hi. Good question.

Two points.

1) Are you one of the thousands or even millions or people worldwide who are totally fed up with such calls.

2) In my country cold calling is now illegal, because of point one above
There may even be something in the SFI rules that forbids such actions.

Think this answers itself!!!!
4287 votes
Earl Winfrey, Aff (South carolina, US) Top Author Forum Guru 2/17/2015 7:23 am
Affiliate since: 11/10/2003, Power Rank: 150 | Read Earl's 98 other Ask SC answers
I have never been a fan of cold calling for 1 simple reason, I don't like it when people call me. If you like it when people call you with business opportunities, then you will probably do well with cold calling because you are already comfortable with the concept. But if you don't like people calling you that way, you will have a hard time calling somebody else. Cold calling is an acquired skill that is not well received in many areas. But if you make the right connection, it could end up being
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4285 votes
Lisa Codario, Aff (Virginia, US) Top Author Forum Guru 2/17/2015 12:46 am
Affiliate since: 12/10/2014, Power Rank: 99999999 | Read Lisa's 12 other Ask SC answers
Interesting question. I can only give you my personal, educated opinion on this advertising idea. I worked for many years for a company in the US that was formerly quite well known for the telemarketing sales arm of their business. Telemarketing is extremely difficult in terms of conversion of prospects to sales. Even with a good deal of preparation and a well written pitch, you will likely face a great deal of rejection and some small success. Best of luck to you, and certainly keep us posted if
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