I think that the biggest mistake to avoid when advertising is not doing your homework, also known as learning as much as you can about advertising, making a plan about where to advertise to reach the market that you are targeting, and following through on the ads that you place to see if they are working!
1. Make sure that you know the terms and conditions that SFI has in place concerning placing ads.
2. Decide the content of the ad you are going to place. Keep it short and eye-catching. Keep it honest. If you are caught in a lie by promising something that you can't deliver, you will never get a second chance with that person and they will tell friends.
3. Decide where you can advertise to reach your market. If you have the greatest ad ever written but it doesn't reach your target, it is worthless!
4. Have a plan in place to follow through to see if your ad is working!
5. Be flexible. Make changes as necessary.
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I think that the biggest mistake to avoid when advertising is not doing your homework, also known as learning as much as you can about advertising, making a plan about where to advertise to reach the market that you are targeting, and following through on the ads that you place to see if they are working!
1. Make sure that you know the terms and conditions that SFI has in place concerning placing ads.
2. Decide the content of the ad you are going to place. Keep it short and ...more
