There is a big difference between working hard and working mart! Let me give you an example of working hard. When I first joined, I picked up on the confusion a lot of people expressed, so I set about simplifying the business information in a website of my own. A lot of others seemed to be doing the same thing, but here is what I found, the business is dynamic beyond belief. I had to keep revising my website every month just to keep up with all the changes. I put a lot of time and effort into that website before I finally gave up and let SFI do the job for me. I was reinventing the wheel. That is not working very smart!
Another thing I did that falls under the category of working hard, and not very smart, was in my advertising campaign. I created these monster product webpages. I spent so much time making those things beautiful, but when I finally got them to market, half the products were no longer available or the ECA was no longer listing products in the business. That was a lot of wasted effort! As in everything else, keep it simple. Choose a few products that you believe in. Don't try to sell everything! The latter would be working smart.
Some people fall into the habit of trying to raise the dead. That certainly isn't working very smart. Work the numbers, and work with the workers. Don't waste much time on trying to coax dead wood! It is not very productive and is generally very frustrating for you as well. Learn how to say NEXT! Like the old expression says, you can lead a horse to water, but can't make them drink. Look for thirsty horses.
There is a big difference between working hard and working mart! Let me give you an example of working hard. When I first joined, I picked up on the confusion a lot of people expressed, so I set about simplifying the business information in a website of my own. A lot of others seemed to be doing the same thing, but here is what I found, the business is dynamic beyond belief. I had to keep revising my website every month just to keep up with all the changes. I put a lot of time and effort into that ...more
