I think this is something more easily determined by your individual recruitment style.
Some people recruit friends and “new friends,” and are very particular as to who and how many people are joining their team. Others use the spaghetti against the wall method. Sign up everyone in sight, and beyond, and those who stick are keepers/movers.
If you are of the former ilk you may very well want to personalize your welcome letters since you may know your new affiliates or at least have convinced them to fill out their profile as soon as signing up.
If, however, you do mass signups, either purchased or through your own marketing system it will be almost impossible to personalize anything until you see who is really interested and who are the “tire kickers.”
My own techniques vary so I have two or three general letters that I can easily edit for individuals as needed or do a mass mailing without sounding too regimented (making liberal use of the Genealogy mailers ~FIRSTNAME~ feature).
Hope this is of some help and I pray your team grows strong.
I think this is something more easily determined by your individual recruitment style.
Some people recruit friends and “new friends,” and are very particular as to who and how many people are joining their team. Others use the spaghetti against the wall method. Sign up everyone in sight, and beyond, and those who stick are keepers/movers.
If you are of the former ilk you may very well want to personalize your welcome letters since you may know your new affiliates or at ...more