Use a different approach for both but defenetly both!
With strangers you have to get their interest from the very beginning to make sure they react to your further messages or they visit your website.
With family and friends you can see how they react,if they react positively you can help them learn more.If they respond negatively its better to leave it and maybe later just mention it in a conversation,when they see you are still active and you like what you are doing and hopefully you are having good success they might become curious and ask about themselves
Don't go on and on about it, you don't want your friends and family avoiding you for this
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Why not both?
Use a different approach for both but defenetly both!
With strangers you have to get their interest from the very beginning to make sure they react to your further messages or they visit your website.
With family and friends you can see how they react,if they react positively you can help them learn more.If they respond negatively its better to leave it and maybe later just mention it in a conversation,when they see you are still active and you like ...more