What keywords should I avoid when setting up advertisements on search engines?

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, () Top Author Forum Guru 6/11/2014 8:36 pm
Affiliate since: 12/31/1969, Power Rank: 99999999
I think keywords & phrases such as "get rich", "easy business plan", & "scam" need to be avoided.
This is not a get-rich-quick scheme - many people will assume it is with just those two words.
This is a 'simple' business plan, ie: not difficult, as opposed to "easy" - often interpreted as "little work needing to be done" (& therefore false advertising).
Although you may be tempted to write in your advertisement that this
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