The friend challenge link is psychological warfare.
Most people on this planet are very competitive. It's our basic primal instinct that tells mommy bear to protect home and family and pap bear to hunt for food and defend his territory from dangers. That being said it's also fun as fun can be to have your best friend come play you head to head in a battle of wit a game of chance, or even to brag about your recent auction wins.
The thing to remember is that you can over do it and get into trouble sending the link to the same friend too often and if you profit from the referral and are from the US, Canada, or UK you need to add in a notice that it is an AD or Paid Promotion to fit the rules of our fine governments protecting us from not being able to tell what is and isn't an ad.
Copy your link and choose a distribution method. I love sharing on Twitter because the link vanishes from site instead of showing an expired link on my current news feed. On Facebook I DM friends and let them know the challenge is limited time so they have to act fast.
In addition to these links the other great option is Uber Leagues which run all the time across a range of games and sports. These work great to stoke that same competitive spirit and are longer term links you could use in a Facebook Page or on your blog. Once invited your friends tend to stay for the season on Sports related leagues and longer term on leagues like Card King and Knock Out Trivia, especially if you tell them about t-time so they can win t-credits to boost prizes and increase odds of winning.
I saw someone tell you that you can't contact PRM which is true for normal recruiting but since these FRIEND challenges are sent to FRIENDS you should be able to keep constant contact to remind them to play you again and again or get their picks in for this week's games on UberPicks.
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The friend challenge link is psychological warfare.
Most people on this planet are very competitive. It's our basic primal instinct that tells mommy bear to protect home and family and pap bear to hunt for food and defend his territory from dangers. That being said it's also fun as fun can be to have your best friend come play you head to head in a battle of wit a game of chance, or even to brag about your recent auction wins.
The thing to remember is that you can over do it
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