You won't have to help ensure that your affiliates do anything if they are serious about their SFI business. Those serious about their SFI business - or about any business for that matter - will already understand the importance of reading.
Serious business persons regularly look for and read everything they can about their business, on their own, but they should appreciate you helping them find important pages more quickly.
For those affiliates who want to become serious business persons for the first time, but who don't usually read much, you can stress the importance of reading - "Leaders are readers".
To help ensure that your affiliates hear from you about:
exciting and important SFI announcements,
where to find these announcements,
where to find discussions about these announcements,
how to subscribe to receiving emails when there are new SFI announcements,
the importance of reading,
you can use more than just one method of communication:
email
team mail
ecard
stream post
instant messaging
If contacting only your PSAs and CSAs, remind them to let their own teams know too.
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You won't have to help ensure that your affiliates do anything if they are serious about their SFI business. Those serious about their SFI business - or about any business for that matter - will already understand the importance of reading.
Serious business persons regularly look for and read everything they can about their business, on their own, but they should appreciate you helping them find important pages more quickly.
For those affiliates who want to become serious business
...
more