What sort of results are your referring to?
1) Sales from TripleClicks?
2) Activity from your PSAs?
It all depends on how you got your prospects to sign up in the first place. If you have gotten their email address through a squeeze page, then if your squeeze page were promoting SFI you can follow up with them explaining what SFI is all about and what they need to do to succeed.
Like the Signing Bonus and the simple actions they can do to increase their Signing Bonus from $20 to $40. And then you can explain (in your next letter) about collecting VPs and earning revenue shares. And you can talk about TripleClicks and the various products that bring in revenue to SFI (that's where our revenue shares, i.e TC Executive Pool) comes from. Teach them how to advertise. Offer rewards for a certain milestone reached (don't have to be a big milestone - could be an offer for 1 free PSA for each PSA they bring in themselves).
Try various strategies. The good thing about email newsletter (or autoresponders) is that you can try one way first, then if it doesn't get the result you're targeting for, try a different strategy the next month.
If you started with TripleClicks, explain about Pricebenders, explain about the games, review the products you have bought, then slowly start explaining about SFI in case SFI is more in their interest than TripleClicks.
There are various different people out there. One strategy will not work all the time. You will need to test and tweak.
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What sort of results are your referring to?
1) Sales from TripleClicks?
2) Activity from your PSAs?
It all depends on how you got your prospects to sign up in the first place. If you have gotten their email address through a squeeze page, then if your squeeze page were promoting SFI you can follow up with them explaining what SFI is all about and what they need to do to succeed.
Like the Signing Bonus and the simple actions they can do to increase their Signing
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