Facebook or no Facebook, taking marketing seriously means that you need to think beyond the social media paradigm. There is a whole world of opportunities for increasing your reach to bigger audiences, and im going to introduce you to some
1.Brand-Effective Website
Ask any branding expert and they’ll tell you: you can’t win at owning your online presence without a professional website. People turn to the web for information on just about everything today – if they look up your business, what will they find? When you create your own website, you’re helping ensure they get the right impression.
2.Email Marketing
Email newsletters are still a powerful marketing tool that isn’t always acknowledged by small businesses. People tend to scan through newsletters in hopes of finding interesting information or special offers. Your brand can benefit from this incorporating effective newsletters into your marketing strategy.
3.Events that Last
While it’s true that you can only interact with a limited amount of people by throwing events, and that the organizational efforts are often time and resource consuming, the type of connection you can create through a successful event is one of a kind. The chances of turning people into long-term advocates of your brand is much higher when meeting them at eye level, listening and responding to their feedback
4.By associating your business with a greater good, you send a clear message about your brand’s values and vision. This is no less important than your brand’s color schemes and logo. A good practice is to make your association with the cause of your choosing known by making space for it on your website.
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Facebook or no Facebook, taking marketing seriously means that you need to think beyond the social media paradigm. There is a whole world of opportunities for increasing your reach to bigger audiences, and im going to introduce you to some
1.Brand-Effective Website
Ask any branding expert and they’ll tell you: you can’t win at owning your online presence without a professional website. People turn to the web for information on just about everything today – if they look up
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