Because you placed this question under "Being an ECA" I will assume you want to grow your sales in your ECA. This is what I have done.
1. Develop and reach out so as to make as many connections as possible with SFI affiliates. The more connections you have the more people who receive your weekly ECA newsletter.
2. Send out a weekly newsletter from your ECA back office. Promote new products listed. Promote bottom price point products for review. SFI Affiliates are always looking for new products to try inexpensively and then receive the 25 AVP for the review.
3. Provide tools that affiliates can use to promote your products. I make Banner ads, email ads and email campaigns that an SFI affiliate can use to easily promote my products. For example I have built an email Campaign that an SFI affiliate can use in conjunction with the $12.00 gift card. When a person requests the gift card they will in turn receive a series of emails on my ECA products. These emails will be customized to the SFI ID of the affiliate promoting my products, so that affiliate gets commissions for every sale.
4. Constantly teach in your newsletter how an affiliate can make money promoting your product and how he can attract buyers to your products.
Affiliates marketing my products is the real power of SFI. Yet most ECAs are just trying to sell their products to affiliates instead of training this massive sales force.
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Because you placed this question under "Being an ECA" I will assume you want to grow your sales in your ECA. This is what I have done.
1. Develop and reach out so as to make as many connections as possible with SFI affiliates. The more connections you have the more people who receive your weekly ECA newsletter.
2. Send out a weekly newsletter from your ECA back office. Promote new products listed. Promote bottom price point products for review. SFI Affiliates are always ...more