I honestly don't think that advertising generates the highest quality or most active PSAs, but rather the highest amount of overall traffic. I say this because advertising alone does not produce customer engagement--that is up to you and only you to do. As a result, I instead perefer to promote by actively talking with people on any and every subject, and when I know that a person is interested, then and only then do I bring up SFI. This process creates a far more receptive audience, which in turn makes for much more actively-invested affiliates.
I honestly don't think that advertising generates the highest quality or most active PSAs, but rather the highest amount of overall traffic. I say this because advertising alone does not produce customer engagement--that is up to you and only you to do. As a result, I instead perefer to promote by actively talking with people on any and every subject, and when I know that a person is interested, then and only then do I bring up SFI. This process creates a far more receptive audience, which in ...more