Believe it or not, the advertising/promotion aspect of the holiday season comes into play for TripleClicks starting in August; that allows for people to buy drop-shipped items in time for Halloween and the various harvest holidays around the world. Seeing as we're talking about this in October, that changes the frame of reference for this question. That said, the best approach to "competition" is to have products nobody else sells. Self-produced items in ECA stores provide the perfect opportunity to promote and to bring people to TripleClicks who might otherwise go to the bigger places online.
Believe it or not, the advertising/promotion aspect of the holiday season comes into play for TripleClicks starting in August; that allows for people to buy drop-shipped items in time for Halloween and the various harvest holidays around the world. Seeing as we're talking about this in October, that changes the frame of reference for this question. That said, the best approach to "competition" is to have products nobody else sells. Self-produced items in ECA stores provide the perfect ...more