Advertising is a question of trials and errors...
So, depending on what it is that you want to advertise, you will chose one banner among the possible choices.
You will use Tracking to evaluate your results over a limited period of time.
Then, you might decide to keep going with the same banner or to chose another one... hoping for better results.
Again, Tracking will be the tool to determine your results and whether you keep the same or change.
Some will give you good results for some time then reduce or stop all together...
Meaning that you will have to change them from time to time anyway.
To learn more about Tracking, have a look at https://www.sfimg.com/PowerTools/KeyCodeTracking
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Advertising is a question of trials and errors...
So, depending on what it is that you want to advertise, you will chose one banner among the possible choices.
You will use Tracking to evaluate your results over a limited period of time.
Then, you might decide to keep going with the same banner or to chose another one... hoping for better results.
Again, Tracking will be the tool to determine your results and whether you keep the same or change.
Some will give you good results ...more