You can let them know that social media is the missing link to connect their ECA to their local market. While TripleClicks is a global marketplace, there are features built in to help ECAs cater to their local market. For example, LocalPay, allows customers who are in proximity of the business to pick up and avoid the shipping cost.
Moreover, let the ECA know that they call link products from their TripleClicks account to their Pinterest, Facebook, and twitter accounts. All of these accounts allow the end user to share content to a specific audience through ad targeting from a business account. As their following grows, they can use the marketing tools on the social media platforms to offer special incentives to their followings etc.
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You can let them know that social media is the missing link to connect their ECA to their local market. While TripleClicks is a global marketplace, there are features built in to help ECAs cater to their local market. For example, LocalPay, allows customers who are in proximity of the business to pick up and avoid the shipping cost.
Moreover, let the ECA know that they call link products from their TripleClicks account to their Pinterest, Facebook, and twitter accounts. All of these ...more