Most all the countries I know anything about have slightly different attitudes, ways of speaking, sometimes customs even, depending where in the country you are.
You will have a much better chance of success recruiting ECAs (or PSAs, etc.) if you "speak the vernacular" of the region. Knowing which slang expressions are ok to use, which are impolite, for example, can make a major difference in your initial impression on your prospect!!
The basic approach will only need to be adjusted slightly, usually, to interact successfully anywhere within a country.
Most all the countries I know anything about have slightly different attitudes, ways of speaking, sometimes customs even, depending where in the country you are.
You will have a much better chance of success recruiting ECAs (or PSAs, etc.) if you "speak the vernacular" of the region. Knowing which slang expressions are ok to use, which are impolite, for example, can make a major difference in your initial impression on your prospect!!