Actually, when it comes to generating sales, there should be no hard and fast rule. The suitability of advertising individual TripleClicks products or the entire TripleClicks is determined by:
1. Target Group Need. If your target group or niche is interested in a particular goods or services, you would not be able to attract them by advertising the whole TripleClicks. For instance, when you are to advertise to a group interested in nutrition; advertising Advanced Liquid Nutrition would be better off than the whole TripleClicks.
2. Target Group Interest. Aside from products, there are groups of people interested in a particular opportunity or service online. There are people who are online games enthusiasts; some are interested in auctions. Advertising Eager Zebra games and PriceBenders auctions would make the most appeal to such that the whole of TripleClicks.
3. Online Shoppers. There are people that buy lots of things online. Their shopping is not limited to a range of products. These ones could be interested in any of the 90,000 products and services available at TripleClicks. You need to present the SFI online store TripleClicks to them.
4. Online Merchants. There are many people interested in the Economic Commerce Associate program. They have stuff they want to sell online. You need to emphasize this opportunity to them to attract them to TripleClicks. Some are only interested in garage sales.
Therefore, in summary, the target audience, their needs, peculiarities and interests should determine to a large extent whether to advertise individual TripleClicks products or the entire TripleClicks store to them
For optimal sale, there should be no hard and fast rule!
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Actually, when it comes to generating sales, there should be no hard and fast rule. The suitability of advertising individual TripleClicks products or the entire TripleClicks is determined by:
1. Target Group Need. If your target group or niche is interested in a particular goods or services, you would not be able to attract them by advertising the whole TripleClicks. For instance, when you are to advertise to a group interested in nutrition; advertising Advanced Liquid Nutrition would
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