Affiliate since: 12/31/1969, Power Rank: 99999999

Hi Sudip,

First of all, we must know that TC products are mainly grouped into 28 categories. Those range from antiques and collectibles, apparel and up to travel products and services. Those categories are then divided into specific lines. For example, under pet care category, the specific lines are cats, dogs and other.

So what products are of interest to a particular person? I am going to classify “a person” in your question into two types:

i. If “a person” is any SFI or TripleClicks affiliate. Usually the affiliate’s interest or purchasing pattern can be easily detected by looking at product reviews. I found that many affiliates liked to purchase digital products, any products which are reasonably priced (cheap ) and products with free shipping. The digital products become the affiliates’ favourites because of fast delivery and cheap. Bear in mind that one of the purposes of affiliate purchases is to collect 25 AVP for each product review. Their best choice is digital items. So, take into consideration to promote the digital products.

ii. If “ a person” is a nonSFI or nonTripleClicks member. You just treat this person as any usual customer who has a certain purchasing power, likes and dislikes. Some media companies make a survey regarding popular products sought by consumers. For example, Global Sources has listed 20 most popular products for January 2015 based on searching and inquiring activities of people around the world. Based on buyers inquiries, the top three ranks go to car tires, truck tires and rearview cameras. Based on keyword searches, the top three ranks are freight services, multifunction jump starters and truck tires.

That is it. You can select a relevant product in TripleClicks based on this valuable finding and just do your promotion. Or if you are an ECA, you might want to reconsider to line up your store with the products which are being searched for by lots of people all over the world.

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Hi Sudip,

First of all, we must know that TC products are mainly grouped into 28 categories. Those range from antiques and collectibles, apparel and up to travel products and services. Those categories are then divided into specific lines. For example, under pet care category, the specific lines are cats, dogs and other.

So what products are of interest to a particular person? I am going to classify “a person” in your question into two types:

i. If “a person”
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