Is cold calling, using a local telephone directory, a good method for attracting new PSAs?

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Allison Albertson, Aff (Arizona, US) Top Author Forum Guru 2/19/2015 1:13 pm
Affiliate since: 11/22/2014, Power Rank: 99999999 | Read Allison's 23 other Ask SC answers
Back in the day, this was the way ALL telemarketing was done. If you wanted to reach new customers, you got a phone book and phone and went right down the listings and called.
This was then & is now, a BIG waste of time. In those days, this was nearly the ONLY way to get to new customers, at least on a budget.
But, today we have a better version of that archaic marketing and that's your COMPUTER. Use it! Mention SFI and TripleClicks anytime you can. Buy things at TripleClicks yourself,
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