It is possible to determine what TripleClicks product(s) a person might be interested in.
One of the ways to do this is to create an online survey - a sort of questionnaire that asks for their shopping preferences online. An easy way to do this is to attach it to a gift Certificate. You can tell them to fill this questionnaire and qualify for $12 Gift Certificate to shop online.
You may also predict what some people may be interested in because of their demography. Demographics are the quantifiable statistics of a given population. Commonly examined demographics include gender, age, ethnicity, knowledge of languages, disabilities, mobility, home ownership, employment status, and even location. For instance only few men would look into anything jewelries but a number of women would. Mothers may be interested in baby toys whereas teenagers may not consider such etc
Communication is another thing that reveal people's shopping preferences online. By establishing a line of communication you could understand the needs that could be met through TripleClicks purchases.
There are products that are peculiar to some specific groups of people, may be professional groups or social groups. Identifying the categories a person belongs to could give you a clue to what might likely interest him.
I hope you can get the clues from these.
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It is possible to determine what TripleClicks product(s) a person might be interested in.
One of the ways to do this is to create an online survey - a sort of questionnaire that asks for their shopping preferences online. An easy way to do this is to attach it to a gift Certificate. You can tell them to fill this questionnaire and qualify for $12 Gift Certificate to shop online.
You may also predict what some people may be interested in because of their demography. Demographics
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