There are really only two ways to make sure that your SFI ads outshine opposing opportunities:
1) Design your own custom ads that are more attractive and more compelling than the competition.
or
2) Arrange to have your ads where there is little other competition.
In the case of the first, it's merely about good graphic design; if you can't design something, there's likely someone around here who can. In the case of the second, you can outbid your competition for premium locations or provide a better outlet for your ads that others might not reach, as with blogs or other sites where advertising gets limited. You can certainly work on both of these at the same time, and a unique ad in the best possible location will obviously target your audience best.
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There are really only two ways to make sure that your SFI ads outshine opposing opportunities:
1) Design your own custom ads that are more attractive and more compelling than the competition.
or
2) Arrange to have your ads where there is little other competition.
In the case of the first, it's merely about good graphic design; if you can't design something, there's likely someone around here who can. In the case of the second, you can outbid your competition ...more