Different people - different nature.
Some people do not give their money so easily, while others like everything is expensive.
In my opinion, we should get to know each member, make notes of what he likes it or not, set it to him as a friend, that he He felt that what you want to speak as a friend, not as someone who just wants to make money out of his pocket. Copy / paste what you get by buying the package - not achieved much in new members. Fancy word and iron door opens.