"How can I promote my ECA store's products to my downline so they'll want to sell them and/or buy them?"
Hi Ritu
I will Explain as I did practically in promoting my ECA program.
First of all I purchased 50 ECA brochure from TripleClicks Store.
I got printed 500-1000 more cards similar to what I got from TC Store.
I asked postal address of my all downline members.
Then I sent them one ECA brochure, one SFI card, one W3 Card as samples.
I advised them to print them locally instead of purchasing from TC. (although they are free to purchase them from TC). But I got printed 1000 of each card & prochures.
I am sending to all my downlines who ever gives me his postal address.