Yes you should but your major emphasis will be to let them know first the benefits of taking their business online:
1. The world is going smaller with the internet so they should make the business receive global attention as if it is within a small village.
2. There is a lot of flexibility, including cost saving methods of promoting and managing an online business because some infrastructure and red tapes are bypassed.
3. Since the internet is a global business platform there is a huge potential to maximize revenue, hence profit.
However, the not internet savvy ones may be skeptical and this is where you come in; let them know you will assist them through the process if they register and become ECA in your organisation, SFI/TripleClicks.
The next step is to let them know the benefits of our ECA program:
1. No listing fees, just list your products and wait for orders. All you need to do when there is sales is to deliver because TripleClicks handles the processing, which includes orders, payment and verification of authenticity.
2. All the necessary infrastructure needed to operate your business is already in place, including a high traffic website with a T-Connect website to facilitates sales growth.
3. Offers payment flexibility to your customers by the various payment methods available
4. You have nothing to loose because TripleClicks retains a nominal fees only when you make a sale and that they have the prerogative to include this nominal fees in their listing price
5. Over 1,000,000 affiliates are here to help promote, sell your products in over 20,000 cities in over 200 countries and what more? these affiliates are also your potential customers.
In prospecting for such potential ECAs, start from your PSAs because you may be surprised at the number of them who have off line businesses you may convert, so include the opportunity in your newsletters.
Also make do with business directories in your area and contact them in writing using ECA specialized materials and envelopes available at TripleClicks and you may need to follow up with phone calls. Ensure you are conversant with the ECA program yourself in order to be in a position to answer their questions and avoid doubt in what you are promoting, so familiarize yourself with the FAQs in your ECA gateway here: http://www.tripleclicks.com/xxxxxxxx/ECA replace the x's with your SFI ID
Be ready to physically visit these businesses if necessary and show them a demonstration including successful testimonies of current ECAs, but you must visit when they are ready, relaxed and comfortable with your presence.
Also patronize your warm market; friends, relatives, colleagues you know that have physical business, including businesses in your main street and the ones you are a customer to take advantage of your familiarity with them.
Certainly some may be unwilling to go online because of shipping complications but this is where you come in again by letting them know of 'will-call' product pickups (local pickup)or you may encourage them to limit or determine by themselves the geographical boundary within which they want to operate.
Please always be professional both in your behaviour, attitude and dressing.
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Yes you should but your major emphasis will be to let them know first the benefits of taking their business online:
1. The world is going smaller with the internet so they should make the business receive global attention as if it is within a small village.
2. There is a lot of flexibility, including cost saving methods of promoting and managing an online business because some infrastructure and red tapes are bypassed.
3. Since the internet is a global business platform
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