hi there,in a simple and brief way in a nutshell i would put it ,like this to my members,before you have your store,you go elsewhere and buy items for your needs,but now you have a store our store TripleClick.com,let's say you have a bakery ,you would'ent want to buys bread elsewhere or groccery store and want to buy milk somewhere else would you?this is how as an example i will support and motivate my team members to transfer there buying,.
