I suggest you go in for both if you can devote sufficient time. Each one work differently and has its advantages. Both will help you to attract more traffic to SFI and TripleClicks which will enhance your earnings.
A blog about SFI has the advantage of containing information specifically relating to SFI and its business. A person looking for details about SFI will find it very useful. However it could appear too much like a advertising site which can put off some online users.
A hosted website gives a touch of professionalism to your SFI efforts. Besides it contains articles on various subjects which ultimately lead a user to reviewing offerings from SFI. As such it is a more subtle way of promotion and the user does not feel like he is being ensnared by advertisers.
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I suggest you go in for both if you can devote sufficient time. Each one work differently and has its advantages. Both will help you to attract more traffic to SFI and TripleClicks which will enhance your earnings.
A blog about SFI has the advantage of containing information specifically relating to SFI and its business. A person looking for details about SFI will find it very useful. However it could appear too much like a advertising site which can put off some online users.
