If our primary purpose is to effectively advertise SFI there is not much difference. The effectiveness does not depend on whether its a blog or regular hosted website.
The effectiveness of both depends on:
1. The quality of the content - Search engine loves to display website or blog with quality content that are related to the query.
2. Search Engine Optimization (SEO) - Search engines has different algorithm and each item that are included in the algorithm has weight. As I mentioned in no. 1 content has the biggest weight. Other items are, keywords, back links, no. of traffic, age, etc.
3. Lay-out - the lay our is the face of the blog or websites, visitors will be encourage to read more and sign up if you have good lay-out that includes the color and the font you use.
The advantage of each other is on different aspects and not on its effectiveness.
1. The free blog has advantage in terms of cost and simplicity and can be easily maintained.
2. The regular website has an advantage i terms of flexibility of design. It also have a professional website address compared to free blogs. This important for branding.
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If our primary purpose is to effectively advertise SFI there is not much difference. The effectiveness does not depend on whether its a blog or regular hosted website.
The effectiveness of both depends on:
1. The quality of the content - Search engine loves to display website or blog with quality content that are related to the query.
2. Search Engine Optimization (SEO) - Search engines has different algorithm and each item that are included in the algorithm has
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