The two best ways I know of to set up SEO on a website are through keywords and links. The more keywords you have, the better, but you also want to make sure that they're good ones (I use a tool called Jaaxy; you can see how many people search a keyword and how many results there are so you're more likely to come up on the first page). As for links, you can link either to your own content or to other content such as your SFI or TripleClicks gateway. New content is another must for getting good rankings--I recommend updating your content at least two or three times a week.
The two best ways I know of to set up SEO on a website are through keywords and links. The more keywords you have, the better, but you also want to make sure that they're good ones (I use a tool called Jaaxy; you can see how many people search a keyword and how many results there are so you're more likely to come up on the first page). As for links, you can link either to your own content or to other content such as your SFI or TripleClicks gateway. New content is another must for getting good rankings--I ...more