Well, I must say that I like to play with my text ads and have tried out many.
What seems to be working the best is emphasizing that this is not a get-rich-scheme, or that I don’t promise them to become rich over night. Do you find this absurd? Quite the contrary – just take a look at the ads on Facebook, for example, most of them use phrases like: ‘get rich’, ‘make money instantly’, ‘incredible’, ‘amazing’, ‘the best’, etc. If you ask me, I would never click on an ad like that because it insults my intelligence. It’s boring and sounds like scam because every intelligent person knows that there is no such thing as getting rich over night. So, I like to make my ads sound realistic and that’s how I attract serious and clever people who are ready to work for a long time.
Well, I must say that I like to play with my text ads and have tried out many.
What seems to be working the best is emphasizing that this is not a get-rich-scheme, or that I don’t promise them to become rich over night. Do you find this absurd? Quite the contrary – just take a look at the ads on Facebook, for example, most of them use phrases like: ‘get rich’, ‘make money instantly’, ‘incredible’, ‘amazing’, ‘the best’, etc. If you ask me, I would never click ...more