The best way to motivate your friends to join SFI is by your consistant, passionate pursuit of your goals. Everyone has lots of friends. They love and respect you so you have nothing to sell or prove to them. If you stick with SFI long enough you and take the appropriate actions you will gain traction and start to have good success. Then when your friends ask you about your 'new found success' just simply remind them that you never gave up on your dreams and you are still in SFI!