The first thing you need to clarify is "What benefits do you want from your SFI business?". After you've answered that question then it's easier to pick one of the 3 popular items. Since the question requires me to pick one item I'm going to go with S-Builder. The reason I would pick S-Builder is that the benefits I'm "personally" looking for are:
1) Income Freedom
2) Time Freedom
3) Location Freedom
My preference has been to "focus" on building a network of Affiliates to achieve 1 to 3. Of the 3 popular items mentioned the one that "directly" helps to build a network of Affiliates is the advertising Co-op called S-Builder.
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The first thing you need to clarify is "What benefits do you want from your SFI business?". After you've answered that question then it's easier to pick one of the 3 popular items. Since the question requires me to pick one item I'm going to go with S-Builder. The reason I would pick S-Builder is that the benefits I'm "personally" looking for are: