You might think I'm crazy, however, it's like a math problem. There's multiple ways to get the right answer and all of them are correct. There is no "one and only way" to get affiliates to be active in TripleClicks. The other aspect of math problems that relates is, you have to give the student (the affiliate) the variables needed to solve the problem in this case - involvement in TripleClicks.
In math the variables differ, with TripleClicks the variables are constant.
Give your affiliates the information needed to learn the basics of TripleClicks. Then give them avenues to seek further, more in depth info for later use.
Persuade affiliates by showing them that you've won a PriceBenders auction. (If you haven't won, let them know you participate daily because you get 1 VersaPoint per bid, and 5 MemberRewardPoints per bid). Be sure to also let them know with enough Member Rewards Points they can actually purchase items with them instead of cash.
Because I want to keep this short and to the point, one more option would be, give your affiliates some "bonus" T-credits to spend and try out. You can do this through vouchers.
You might think I'm crazy, however, it's like a math problem. There's multiple ways to get the right answer and all of them are correct. There is no "one and only way" to get affiliates to be active in TripleClicks. The other aspect of math problems that relates is, you have to give the student (the affiliate) the variables needed to solve the problem in this case - involvement in TripleClicks.
In math the variables differ, with TripleClicks the variables are constant.