If you are thinking of doing this for your weekly 30VP, then here are my suggestions for that.
1. List your 5 or 10 that have the opportunity to make EA2, The first week talk about being sure that they get every VP they can. Check and if some of your members who are working the system don't have any PSA's then reassign someone to them. Try to match the language and country to make it easier for them to write a message. Since you will probably have to transfer inactive people tell them that this is their opportunity to practice writing weekly newsletters.
2. Spotlight your top member - usually all you have to do is say the country they are from and how long they have been with you. If you always have the same one as number 1, then go down the list. I have found that this improves the VP count of everyone.
3. Let them know that you are there and available to answer questions. At this point mention SFI message and chat system and your personal SFI email address.
4. Tell them you appreciate their efforts.
5. Write a shot paragraph about something you have noticed people are missing in their todo list. For instance mention that if they haven't put up their photo yet, that you have the instructions as to how they can do that easily and you will send it to them if they answer and request it.
It isn't enough to send just one newsletter. Sending one newsletter like the above is best for the entire group. Dividing your people into older members that know the system and sending them a letter that is more in depth such as how to advertise using a specific method. Then also send emails to your new people giving them advice on the importance of logging in daily and what it will do for them. Such as - logging in helps them develop the habit of daily working the program. They keep up with what is going on in the program, and mention the value of the forum. Many new and older people stay because of the forum and the help and encouragement they get there.
Don't stress anything to the new people that is beyond their understanding. A newsletter is good to have, but it needs to be supplemented with personal emails. Because we can do the first name thing, you can write the same email to all of those you think can benefit from a specific subject. You can even go so far as to offer a free ebook to them. Require them to request the book, don't just send it.
Newsletters as a whole need to be short, no more than 5 short paragraphs, upbeat and if you can use some humor. They should sound like you are talking to a friend and not be too business like because SFI works by building repore'.
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If you are thinking of doing this for your weekly 30VP, then here are my suggestions for that.
1. List your 5 or 10 that have the opportunity to make EA2, The first week talk about being sure that they get every VP they can. Check and if some of your members who are working the system don't have any PSA's then reassign someone to them. Try to match the language and country to make it easier for them to write a message. Since you will probably have to transfer inactive people tell them that this
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