The first thing I tell them is that I also did not know a lot of people, but I managed to find them and to create a team. It is better to enroll people who are not your family members or close friends. The internet has more than 2 million people, so it's easy to find those who are willing to do this job. I am in a short time found a lot of people on the internet.
Most important: Be an example to them, prove to them that and they will success!