The Internet is arguably the biggest change of the last twenty years. The impact could be compared to the automobile since it has changed peoples’ habits and behavior everywhere. The world is connected and utility growing at a rate of 100 million new users a year. Most people use the Internet and many businesses simply cannot operate without email and the World Wide Web.
The customer and the business purchaser both use the Internet as their primary source for any and every information,so it is necessary that the marketing techniques adapt. Consider the following comparisons:
•Cost-effective - An ad on the web is way cheaper than placing in a print magazine or newspaper with a far greater potential reach.
•No Restrictions –The ad is not restricted by national, geographical, broadcast or distributor boundaries.
•Target-based clients -Customers at your site are already pre-qualified. They came because they are interested in what you have to offer.
•Long-term Cost-Effective :A website is open 24*7 and promotes your company and its services for years. A much greater return on investment.
The Internet is arguably the biggest change of the last twenty years. The impact could be compared to the automobile since it has changed peoples’ habits and behavior everywhere. The world is connected and utility growing at a rate of 100 million new users a year. Most people use the Internet and many businesses simply cannot operate without email and the World Wide Web.
The customer and the business purchaser both use the Internet as their primary source for any and every information,so it ...more
