What's more important--the initial contact with a prospect or the follow-up, and why?

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MARGARET BIDDLE, Aff (Delaware, US) Top Author Forum Guru 4/30/2013 8:59 pm
Affiliate since: 11/20/2012, Power Rank: 99999999 | Read MARGARET's 6 other Ask SC answers
Both contacts are equally important. If you can not impress a prospect then that initial prospect has been lost.

You must engage the prospect and speak clearly and knowledgeably about your business. It is necessary to have the prospect curious enough that they want to know more. Many times you need to lead the other person to ask question. Be prepared to have more than one meeting.

Invite them to another meeting that will better inform the prospect. Let the
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