Affiliate since: 07/16/2008, Power Rank: 177

Assigned to each SFI sponsor or Team Leader, a special central page at the Affiliate Center designed to help support, instruct, motivate, and inspire team members. Elements of your LP include: A brief greeting; contact information; your SFI badges; TeamTalk, Blog, and Recommendations sections; recognition of affiliates on your team, your best tip; and a "Rewards/Incentives" area. - Glossary definition: Leadership Page (LP).

From the Glossary definition of Leadership page (LP), it is clear that one of the reasons for setting it up is to motivate and inspire team members. The question then is how do one achieve this?

To Start with, as a Sponsor or Team Leader, you need to painstakingly develop your LP to be attractive, informative, educative and motivating.

The first thing to work on is giving a very captivating welcome to your team members. You want them to "feel" you as they land on your LP. Your greeting should be very warm and friendly. Express your willingness to work with them while showing your great success at this opportunity.

Ensure that your full contact details are available there. Your e-mail ids, your social networks id, your Skype, Telephone numbers and every other detail about you should be displayed for their use. Everybody that visits that page should be able to contact you easily one way or the other.

The very first Tab your visitors see on your LP is your Blog. This is a very critical part of your LP. It is no gainsaying that content is king! This is the place to inform, educate and motivate your team members. Your blog should include answers to Getting Started FAQ, How to become EA, EA2 and Team Leader, Secrets of successful SFI business, Detailed explanations about aspects of TripleClicks that enhance their growth e.g Eager Zebra Games, PriceBenders Auctions etc. There should be a great deal of Motivational Write Ups in your Blog also. You need to constantly add new topics and trendy things in your blog. It would go a long way in motivating and inspiring your team.

One of the ways of motivating team members is by organizing contests and offering rewards for milestone reached by your team members. Ensure there is an ongoing contest or reward at your LP. Reward them with PSAs, Gift Certificate, TCredits for attaining certain ranks, accumulating certain VersaPoints, recruiting a certain number of PSAs etc.

As the Sponsor or Team leader, your downline looks up to you for direction. At your "I Recommend" Tab, tell them the best business building products you use, your best SO products, your best nutritional products, good ECA's products etc. For starters they are always at a loss on where to start. Guide them through your LP.

Recognition is one of the ways of motivation and inspiration for more excellence. Ensure you add current recognition to this Tab. It doesn't speak well if all your members see is recognition of a feat a year back. Take your time to periodically update your LP so that your current achievers are recognized and dignified!

Many of our team members don't get to see our Best Tip. You need to ensure that when they come across it in your LP, they read and re read. Give them clear direction concerning their SFI business.

The worst thing that is real is that many of our team members don't even get to see our LP. You need to publicize your LP in your Stream talk, Team Mail, E-mail correspondence and every other means possible. Your LP url comes like this: https://www.sfimg.com/Resources/Leadership?id=xxxxxx Replace xxxxx with your SFI id.

If you specially and continually develop and promote your LP, you would be providing a veritable platform for motivating and inspiring your team members.


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Assigned to each SFI sponsor or Team Leader, a special central page at the Affiliate Center designed to help support, instruct, motivate, and inspire team members. Elements of your LP include: A brief greeting; contact information; your SFI badges; TeamTalk, Blog, and Recommendations sections; recognition of affiliates on your team, your best tip; and a "Rewards/Incentives" area. - Glossary definition: Leadership Page (LP).

From the Glossary definition of Leadership page (LP),
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Affiliate since: 07/16/2008, Power Rank: 177

PriceBenders Auctions is one of the ways you can successfully build a profitable SFI business, therefore it should be promoted by every Leader to his team because of these reasons:

1. PriceBenders Auctions give them opportunity to earn up to 500 Action Versa Points (AVP) every month. Just getting 1 AVP per entry and up to 500 every month is sufficient to make any Affiliate that has a Standing Order of 1500 VP and performs his daily tasks of 13 AVP, which is 13*30 = 390 AVP, sends Team Mail of 30* 4 = 120 AVP to become at least a Bronze Team Leader. You need 1000 AVP to become a Team Leader, you get it from 500 + 390 + 120 = 1010.

2. PriceBenders Auctions give them opportunity to earn 5 MRP with each entry. They get 10 MRP in a double entry bid.With just 126 MRP they can purchase 1 TC which comes with 102 VP. This can be used to build their VP for higher ranks, perks and commissions.

3. PriceBenders Auctions award them 1 PSA for every 50 bids or less. They can never tell how successful these "free" PSAs could become turning around their fortunes. If they are already getting PSAs from other sources; these would be an addition and if they are yet to master advertising to get PSAs, PSAs from auctions would be of tremendous help.

4. PriceBenders Auctions offer many team building items like PSAs and CSAs. You can win 200 CSAs at a go. You can win 100 PSAs at a go. Imagine the quantity and the quality these could bring into their team building efforts. In fact, PriceBenders could bring explosion and activity into their team.

5. PriceBenders Auctions could help them win many TCredits that can predispose them to winning maximum bids every week. Winning 500 TCredits, 400 TCredits, 300 TCredits and 100 TCredits could greatly build their stocks of TCredits just for tokens of dollars and turn them to Big Dogs. Flash Drawing TCredits are also up for grabs 6 times in every option, which is 4*6 = 24 TCredits.

6. PriceBenders Auctions would help them purchase many brand items for typically 90% off retail. Items such as Laptops, Digital Cameras, Phones etc are being auctioned every week. Winning these items for these jaw dropping low price could make their family and friends interested in PriceBenders Auctions thus promoting more PSAs or PRMs.

7. Participating in PriceBenders Auctions is a good example for their own downline to emulate. This can produce such viral effect bringing a lot of growth and commissions to the entire team.

When we encourage our team members to participate in PriceBenders Auctions and we carefully guide them to become good bidders, we ensure they remain active in SFI and eventually become successful also.



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PriceBenders Auctions is one of the ways you can successfully build a profitable SFI business, therefore it should be promoted by every Leader to his team because of these reasons:

1. PriceBenders Auctions give them opportunity to earn up to 500 Action Versa Points (AVP) every month. Just getting 1 AVP per entry and up to 500 every month is sufficient to make any Affiliate that has a Standing Order of 1500 VP and performs his daily tasks of 13 AVP, which is 13*30 = 390 AVP, sends Team
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Affiliate since: 07/16/2008, Power Rank: 177

In answering, "Which is better and why...to contact my PSAs through SFI (e.g. PSA Mailer) or directly via their email address?": the point of contact and the circumstances of contact determine the suitability of either using SFI Mailer or direct Email address.

To start with, there is a Welcome Letter that should be sent to a New PSA. When Affiliates sign up in SFI, SFI itself sends them a Welcome Message. However, it is most important that the Sponsor sends his/her personal Message to the new PSA welcoming them to the scheme and pledging to assist them. I believe since SFI has sent their own Welcome Message through the system; sending another Welcome Message through SFI may seem to the new PSA as auto response. Using Sponsor's Email id to send Welcome mail to their Email id shows you are an individual, not machine; and thus start the process of bonding between the PSA and the Sponsor. (But, if you sponsor in tens and hundreds, you may not have option than to send them a group mail).

SFI PSA mailer is great. A good Sponsor should send periodic follow up and Training mails to his/her PSAs at least weekly. It would be cumbersome to send individual mails to a group of 50,100, 200 or more PSAs individually. In this case, the PSA Mailer is a better alternative. Apart from the ease of use, you also get the weekly 30 Action VersaPoints for it. It has another advantage that apart from delivery to Email ids, it is stored in their SFI Message Center; so if they miss one, they cannot miss the other.

But, there are instances the PSA needs peculiar attention or has asked for clarification of some aspects of the opportunity, it is most appropriate to reply or explain things through their Email id. Also, most of us have our Email on the go. With our Smartphones we can easily access our mails without having to log in every time. Contacting PSAs through their Email ids allow you to quickly receive their mails and responds quickly unlike waiting till you log on to SFI Affiliate Center; and then click on messages, before you could respond to them.

Finally, contacting them through their Email id gives you the opportunity of easily connecting them on their social networks like facebook, twitter, google+ etc. The social media platform easily associates you together because there has been communication with mails between you, especially when you are on gmail. You could leverage these social media to train them further and thus help attract some of their friends to join them and ultimately your bigger team.

In summary, both the SFI PSA Mailer and Email id communication are good and suitable depending on the time, circumstances and purpose of the communications.

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In answering, "Which is better and why...to contact my PSAs through SFI (e.g. PSA Mailer) or directly via their email address?": the point of contact and the circumstances of contact determine the suitability of either using SFI Mailer or direct Email address.

To start with, there is a Welcome Letter that should be sent to a New PSA. When Affiliates sign up in SFI, SFI itself sends them a Welcome Message. However, it is most important that the Sponsor sends his/her personal Message
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Affiliate since: 07/16/2008, Power Rank: 177

Sponsoring Affiliates into SFI is one of the basic actions every Affiliates should carry out continuously. But when it comes to the number, how many; then there is no hard and fast rule.

To start with, the number of Affiliates you sponsor every month do not necessarily translate to success. There are instances where people have a team of 500 PSAs or more with none of them being active. Experience have showed that, averagely between 1 to 10% of Affiliates are active at any point in time.

Therefore, your goal primarily is to sponsor active Affiliates. While you may not ordinarily determine beforehand whether an Affiliate would be active or not, people by monitoring and evaluation have discovered they get more active Affiliates from some particular sources than others.

You need to optimize every source where your EA or EA2 conversions is high; that is you sponsor more motivated Affiliates from such sources than tire-kickers that abound in some other sources. Spend more time and resources on those sites so that you eventually build active downline guaranteeing success.

However, you cannot completely dissociate quantity from quality. The more Affiliates you Sponsor, the greater your chances of getting a couple of ones that would make it to EA and thereafter EA2 and upwards.

Remember, according to the PLAN in SFI, you need 5 Active Affiliates in your first line to break even in this business. It is now left to you after getting them to either concentrate on completely supporting these 5 or to support them while you look for more first line active Affiliates.

Actually, duplication should be your goal. You should not just be the only one sponsoring Affiliates, but the entire team. You should always try to help your downline also by organizing a COOP.

Therefore, sponsor, sponsor and sponsor; don't ever limit yourself until you develop your team from first line to maximum 12 levels. Ensure you distribute the recruits for optimal strengthening of your entire team.

Best of luck!
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Sponsoring Affiliates into SFI is one of the basic actions every Affiliates should carry out continuously. But when it comes to the number, how many; then there is no hard and fast rule.

To start with, the number of Affiliates you sponsor every month do not necessarily translate to success. There are instances where people have a team of 500 PSAs or more with none of them being active. Experience have showed that, averagely between 1 to 10% of Affiliates are active at any point in time.
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Affiliate since: 07/16/2008, Power Rank: 177

When new Affiliates are recruited, it is the desire of every Sponsor that they become active.  
Affiliates that becomes Team Leader in their first month most often than not go all the way to become Serious Team Builder.

For an Affiliate to become Team Leader, he must have generated a sale or made a purchase of a product or service worth 1500 Sales VersaPoints. This is one of the main activities every active Affiliate is expected to do in SFI. Can it then be wrong if an essential task is performed in the very first month?

Yes, we all know that getting Action VersaPoints (AVP) towards Team Leader qualification is a challenge from the second month. What should be done is that the Sponsor should mentor the affiliate on how to generate AVP. One important thing he should be guided to do is Sponsoring of Affiliates. Free and Paid methods of advertising should be introduced to him. Along with this should be training on duplication. The AVP he gets from his qualifying affiliates could help him re qualify as a Team Leader. Other means of getting AVP such as participating in PriceBender Auctions up to 500 AVP, playing Eager Zebra Games up to 200 AVP, sending Team mails (PSA or CSA) up to 120 AVP, rating Sponsor and SFI 15 AVP, reviewing Member TConnect site etc should be explained.

lt is when the fresh Team Leader is left to himself or herself that they get discouraged because of their inability to re qualify.

Therefore, you should not slow down the momentum or kill the enthusiasm of Affiliates that become Team Leader so soon but you should rather work with them to sustain the status quo and improve it.

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When new Affiliates are recruited, it is the desire of every Sponsor that they become active.  
Affiliates that becomes Team Leader in their first month most often than not go all the way to become Serious Team Builder.

For an Affiliate to become Team Leader, he must have generated a sale or made a purchase of a product or service worth 1500 Sales VersaPoints. This is one of the main activities every active Affiliate is expected to do in SFI. Can it then be wrong if an essential
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Affiliate since: 07/16/2008, Power Rank: 177

Getting your affiliates to become SERIOUS business builders in SFI is a great task of Sponsors and Team Leaders. The very backbone of successful SFI business is developing a team of active affiliates who are constantly building their business.

Before you talk of serious business builders you need to ensure they become active. My own concept of active affiliate is such that carries out his/her daily actions most days of the month; aspires or become an Executive Affiliate every month and shows some form of enthusiasm. Even if he does not become EA, he should be close to it. It is this category of affiliates that could be mentored to become serious business builder, nay a superstar in SFI.

In order to develop such affiliates into Serious business builder, the Sponsor or Team Leader should do the following:

1. Communicate with them regularly. The line of communication should be opened at both ends. Weekly messages, periodic messages, special tips, stream posts, latest information - the latest news and new development in the business etc should be sent to the affiliates to guide them on specific actions to pursue to ensure strong SFI business.

2. Educate them on relevant skill on online marketing, team building and other duplication strategies. Many affiliates register without prior knowledge of the basics of internet business. Teach them methods of Free and Paid Advertising. Guide them on good places they might advertise. You need to teach how to win PriceBenders Auctions, how to win many of those games at TripleClicks etc. The difference really between achievers and losers in this business is more or less the margin of training and skill!

3.Use Affiliate Profile, Genealogy and VersaPoints Ledger to offer specific training to the Affiliates. By studying their affiliate profile, you will understand their basic skill, goals and weakness. Their VersaPoints Ledger tells you of the various distribution of their actions and inaction. Whatever these two did not reveal would be seen in the genealogy of the Affiliate. Armed with these information, the Sponsor would know specific areas of deficiency to be worked upon to improve their proficiency and profitability in SFI.

4. Motivate the team to achieve particular milestone through a system of contest, incentive or reward. When they become EA2, offer rewards, when they become Team Leader, offer rewards. Beside, you could create contest among them with gifts attached. Sponsoring activities, Sales activity, VersaPoints gathering, developing of new Executive Affiliates or Team Leader could be made a contest in your team. Reward them with Gift Certficate, TCredits transfer, PSA reassignment etc. This could drive great momentum in the team.

5. Encourage them when they are close to a milestone. For example, your affiliate may just need 200 Action VersaPoints to become a Team Leader. At such times you should move them on or give relevant tips or offer them Gift Certificate if that could help. Always monitor their progress every step of the way. This builds the Team Spirit in them which is passed on to the next generation. The bond of relationship it fosters is immense!

6. Lead them through your Example. A Sponsor or Team Leader should be a go-getter. You should constantly increase from one rank to higher rank. Your badges should be getting more golden day by day. The number of times you have engaged in those activities should be increasing. Your downline should be aspiring to reach you or emulate you. Be a constant challenge to them and they would pick it up to be a superstar themselves.

7. Show them immense earning at higher ranks or activities. Let them know of Matching VersaPoints and other Override commissions of Team Leaders. Show them through facts and figures potential income that wold accrue to them when they reach certain levels. This would no doubt jouster them to give in their all - training, skill, time and investment into SFI.

When all of these are invested in active affiliates, they become SERIOUS business builders in SFI.




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Getting your affiliates to become SERIOUS business builders in SFI is a great task of Sponsors and Team Leaders. The very backbone of successful SFI business is developing a team of active affiliates who are constantly building their business.

Before you talk of serious business builders you need to ensure they become active. My own concept of active affiliate is such that carries out his/her daily actions most days of the month; aspires or become an Executive Affiliate every month and
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Affiliate since: 07/16/2008, Power Rank: 177

Advertising is at the heart of network marketing business. The effectiveness of our advertisement should be of primary concern to an affiliate marketer or network marketer. Your advertising not providing satisfactory result should mean that you are not getting enough sign ups of PSAs, new customers for TripleClicks, low website traffic or click-through rates.

Even though you have not stated whether it is paid ads or free ads you are using, one can supply general review methodology of advertising campaigns.

Your advertising campaign not providing satisfactory result should make you review advertising plan, budget and methodology. In order to make your advertisement effective, you need to :

1. Reorganize for uniqueness. There are lots of ads all over the world wide web. There are many competitors in the work at home niche. You should step out of the pack by emphasizing the distinctive of SFI. Capture the fact that it is free to join, its 17 years of success stories, robust support, tools and quality products. These would get you the click through you desire.

2. Review your headline. The headline can be likened to the packaging of a particular good. It could be packaged to be attractive or less appealing. A good blog needs a good subject line that will grab the reader's attention and make them want to know more. When a headline makes you curious, do you read it? Yes, and so use catchy headline. Consider these:
"This is not for all; I only want people who want to succeed." "Residual and leveraged income; 95% of the work is automated" "financial freedom through home business" " Get rich slowly but surely" etc

3. Re-brand your ads. You need to check if many people are promoting the way you do. You may need to stop using the same affiliate website they have seen lots of time. Create a capture page that collects their e-mail and later send the link to them after explaining the opportunity. Use of domain name will also be helpful.

4. Reach target audience. You should place your ads where your target audience which are people seeking for earning opportunities online. Your ads should be targeted at this people by using all the demographic, interests, niche etc Using correct keywords and tags could help in this filtering. If you are into offline ads, target shoppers online and opportunity seekers among your friends, family and acquaintances.

5. Rate your ads platforms. Whether you are using free or paid ads, you need to determine the suitability of the sites you are using. Some sites have heavy traffic and are extremely popular and so your ads would get lots of exposure at such sites. Some sites are just waste of time or money. Review that by checking alexa rating for the site.

6. Regular monitoring of your ads. You should know which of your ads is doing well and which of the sites is doing well. Use key codes to monitor your ads. Ads also needs constant re wording to prevent them from becoming monotonous. You should monitor click-through rate and EA2 or customer sales rate.

If you do all these you should get better results from your advertising effort.



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Advertising is at the heart of network marketing business. The effectiveness of our advertisement should be of primary concern to an affiliate marketer or network marketer. Your advertising not providing satisfactory result should mean that you are not getting enough sign ups of PSAs, new customers for TripleClicks, low website traffic or click-through rates.

Even though you have not stated whether it is paid ads or free ads you are using, one can supply general review methodology of
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Affiliate since: 07/16/2008, Power Rank: 177

Your Fast Track lapel pin is basically a promotional tool and should be used as such.

The first thing you want to achieve is creating attention to it. You want it to be visible, yes obviously seen on you so that people can ask questions. Therefore the first thing to do is to wear it on your clothes everywhere especially where you get to meet people. Occasions such as Conferences, meetings, social get together like birthday party, child christening or dedication, religious meetings etc should be targeted to flaunt the lapel pin; wear it copiously.

Naturally, people would ask question about what it is or what does it means. You need to be prepared to give an oversight of SFI opportunity. You need to emphasize that it is a rock solid internet based income opportunity with 17 years of success stories. Tell them it is Free to join with many income opportunities like ECA program, garage sales, Pricebenders auctions, Eager Zebra games etc with unlimited potential of building a network of Affiliates and Customers for a lifetime of residual and leverage income.

Tell them you got the Fast Track pin as a prize for taking the opportunity with a storm. Tell them also of your rank and achievements already and the greater potentials in the next few years. You need to tell them how sure you are getting ready for early retirement with this opportunity.

In summary, you need to wear it always at places where you meet new people and be prepared to introduce the opportunity at the slightest inquiry even leading them to join so as see things for themselves.

Happy prospecting!
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Your Fast Track lapel pin is basically a promotional tool and should be used as such.

The first thing you want to achieve is creating attention to it. You want it to be visible, yes obviously seen on you so that people can ask questions. Therefore the first thing to do is to wear it on your clothes everywhere especially where you get to meet people. Occasions such as Conferences, meetings, social get together like birthday party, child christening or dedication, religious meetings etc
...more

Affiliate since: 07/16/2008, Power Rank: 177

When recruiting, we should determine the type of affiliates we want. Some people are just interested in getting something online to meet their urgent financial needs. Some are interested in getting rich quick scheme. But there are others who are ready to toil to build leverage and residual income for themselves.

While it is not necessary, almost impossible to tell prospects about every information about SFI, yet some essential information should be provided to prepare the prospects before hand.

We need to tell them that SFI, now in its 17th successful year was created to allow ordinary people earn money from home using only their Internet connection. It is a legitimate business with thousands of success stories. Anybody of legal age can become an affiliate Free. Once such are registered, they can market over 90,000 products and services. SFI runs Economic Commerce Associate program that allows merchants including themselves if qualified to market their products and services online.

However, you need to emphasize that: it is not a "get rich quick" scheme. It takes a bit of time and effort to grow it. This is a home business not a job. All tools, training, products and support are provided but it is their responsible to utilize these. It requires marketing. They basically need to recruit to the scheme and refer great products and services to customers. Any investment is optional but may help speed up their growth.

Finally, tell them of unlimited earning potentials. Leverage and residual income could be earned for a lifetime. Commissions paid out to our affiliates every month through paypal, US Bank, Payoneer Mastercard etc

With these, the prospects have an idea of what SFI is all about and hence can make informed decision about joining the scheme and what should be expected.


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When recruiting, we should determine the type of affiliates we want. Some people are just interested in getting something online to meet their urgent financial needs. Some are interested in getting rich quick scheme. But there are others who are ready to toil to build leverage and residual income for themselves.

While it is not necessary, almost impossible to tell prospects about every information about SFI, yet some essential information should be provided to prepare the prospects before
...more

Affiliate since: 07/16/2008, Power Rank: 177

Advertisement for specific target group is known as niche advertising. According to Wikipedia, a niche market is the subset of the market on which a specific product is focused. The market niche defines the product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact. It is also a small market segment.

Reaching specific target group therefore requires strategy. Strategies for Successfully marketing to a target group include:

1. Identification of the target groups. You need to know what your target groups are. You can reach people of specific demographics. Demographic groups that you can choose from include age, gender, parental status. There are other groups that should be identified like, the unemployed, retired, housewives, students, Insufficient income earners etc. The quickest way to increase the value of your product or service is to carefully consider who will value the most from it and marketing to them. When you identify these groups you would be able to reach them particularly.

2. Advertise where your target groups can be reached. If you are using Google Adwords account, this becomes easy as you set the parameters. Your ads would be visible to the chosen target groups. If you are marketing on your own, you need to place your ads where your target groups would be found. If you are targeting college students, consider social media - Facebook, Twitter, Snap Chat, Instagram, Pinterest. You should be thinking of reaching them through tablets and mobile phones. For Stay at home mum, you can write an article about "Real work At Home Jobs For Stay At Home Mum". You may advertise to reach them on similar sites of other. Make sure your ads are placed where your target group can be reached.

3. Your advertisement must meet needs. Your ads should provide solutions to their problems, offer jobs relevant to them or products they require. You'd have something uniquely compelling to offer a target group. Of course, since you know stay At Home Mum usually are interested in earning online or from home, you sell such opportunities to them. You do that to all your identified target groups.

4. Advertise with ingenuity. You should understand that you are not the only person offering products and services to your target niche or groups, hence the need to emphasize the peculiarities of your opportunity, product or service. Also you should communicate at their level so as to see you as a member that group and not as a stranger.

If you effectively master all these strategies and apply it to peculiar target group, you would be able to effectively reach them with your ads.
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Advertisement for specific target group is known as niche advertising. According to Wikipedia, a niche market is the subset of the market on which a specific product is focused. The market niche defines the product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact. It is also a small market segment.

Reaching specific target group therefore requires strategy. Strategies for Successfully marketing
...more