In the ages of 21-35 there is a tremendous opportunity to recruit for SFI.
At 21 to 24 the prospect is either in college or having a tough time making a go of things on a high school or less education. Adding extra income in a matter of a an hour or two a day will allow them freedom to hang out with friends, date, go to a night club, or buy a car, pay for insurance etc.. without having to sacrifice 4-8 additional hours a day at a JOB.
For the college student, text books, and housing, lunches, and other expenses are sometimes not covered by scholarships and grants and if they are paying off a car or want any kind of quality of life outside of studies they will need something they can do for a steady income without cutting into study time.
From 24-28 you are probably just out of college or have just gone through a trade school and need to pad your resume to get past entry level in your chosen career. For marketing and business studies an Home Business that allows you to practice sales and management skills can augment other work experiences like starting in the mail room or working as a Currier, or other similar entry level task provides. This is also the time student loans come due and you have the full weight of rent and utilities on you and need that extra cash.
Between 28 and 35 you are most likely settling down and starting a family. There are wedding expenses, honeymoons, the birth of a child, 2 cars, maybe even a mortgage on a home, and holidays that all demand dollars your still early career may not be producing.
At all these stages the, "Grow a Second Income" banners and ad headlines like, "Make Extra Money in Your Spare Time" are very attractive. They work well because the career minded youth will still be bent on carving a place for themselves in the trade they have been aspiring for years to join and they will hold a very high value on free time.
They will want their play along with work and they will want quality time with family, friends, and members of the opposite sex. But they will need money to do any of it and that money is preferably not in the form of working 2 to 3 jobs.
The key triggers are;
1. Gain Experience.
2. Gain Freedom.
3. Make Extra Money.
4. Low time commitment.
5. Low start up or investment cost.
6. No degree required.
7. Security for you.
8. Security for your family.
9. Opportunity to get out of debt.
10. Learn New Skills without more school or added bills.
All of these are great selling points and once these young people get started expect rapid growth because they tend to have massive, engaged social followings, and influence over the actions of their friends. Show them a good thing and help them get results and they will be viral magnets for others in this age group.
Starting early they will not have as many bad habits or be as adapted to the employee mentality and your influence could drastically change their lives for the good by keeping them from becoming a 9-5 zombie just existing in a world they can't afford.
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In the ages of 21-35 there is a tremendous opportunity to recruit for SFI.
At 21 to 24 the prospect is either in college or having a tough time making a go of things on a high school or less education. Adding extra income in a matter of a an hour or two a day will allow them freedom to hang out with friends, date, go to a night club, or buy a car, pay for insurance etc.. without having to sacrifice 4-8 additional hours a day at a JOB.
For the college student, text books, and
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